CT&T announces Cobb’s Tourism Economic Impact Numbers, moving to a new office space and naming the community room after James “Jim” L. Rhoden, Jr.

Cobb County, Ga. (November 14, 2023) – Cobb Travel & Tourism (CT&T) held its Annual Meeting and Mixer today, November 14, at The Brickyard Marietta to share new tourism economic impact numbers and recognize the destination’s hospitality community with its annual Spot-On Awards.

New economic impact numbers from Tourism Economics for Cobb County in 2022 were announced. Tourism remains Cobb’s number one economic driver, with $2.4 billion in economic impact, which is a 9% increase. More than 18,000 jobs are supported by tourism in Cobb, and each Cobb County household would need to be taxed an additional $726 per year to replace taxes generated by tourism activity.

CT&T also announced it will move to a new office space in the Galleria Office Park in the Spring of 2024. This dynamic new office space will allow the CT&T team to further fulfill their roles as a catalyst and collaborators, as well as highlight its partners and every tourism and hospitality aspect of the Cobb community.

The largest collaboration area in the new office space was named after CT&T’s 2023 Hospitality Hero, James “Jim” L. Rhoden Jr., for his service to CT&T and the Cobb community. Rhoden is about to begin his 17th year as a CT&T Board of Directors member. He is the founder and chairman of Futren Hospitality. Additionally, he is the founding chairman and board member of Cobb Community Foundation and serves with many other civic organizations throughout the community. “Jim has been a part of the fabric of Cobb for many years, and you can see his fingerprints on many of the organizations and accomplishments that make our community great,” said Holly Quinlan, president and CEO of Cobb Travel & Tourism.

During the Annual Meeting, CT&T’s annual Spot-On Awards were given to partners for their outstanding support of Cobb Travel & Tourism over the past year. Award winners include:

Attraction Partner of the Year – The Cobb Energy Performing Arts Centre
Cobb Sports Alliance Event of the Year – Beast of the Southeast – A5 Volleyball
Event of the Year – City of Smyrna’s Food Truck Tuesdays
Hospitality Hero of the Year – James “Jim” L. Rhoden, Jr, Futren Hospitality
Hotel Partner of the Year – Omni Hotel at The Battery Atlanta
Restaurant Partner of the Year – Silla Del Toro
Cobbunity ChangeMaker Award – Maxine Wilson

“We feel honored to be able to celebrate Cobb Travel & Tourism’s many accomplishments during the year and are excited by the continued growth and impact of tourism in our destination,” said Quinlan. “We look forward to continued success in 2024.”

Visit TravelCobb.org/Partners/Annual-Meeting-and-Mixer for more information.


Cobb Travel & Tourism is a 501©6 nonprofit organization with a mission to increase awareness of Cobb County as the premier Southeastern destination, attract visitors, and ultimately enhance the economic impact of tourism in Cobb County. Cobb Travel & Tourism is the only organization positioned to market Cobb County and all its assets as a 365-day destination. As the leading industry in Cobb County, tourism has a significant local impact, with visitors generating more than $2.4 billion in economic impact and sustaining more than 18,000 jobs.

Lou Hammond Group